How California Designer Jenni Kayne Learned to Embrace Slowing Down

Born and raised in Los Angeles, I’ve always identified with the California ideal of slowing down and appreciating life’s simpler moments. My favorite quote by Lao Tzu sums this up perfectly: “Nature does not hurry, yet everything is accomplished.” I’ve…

Born and raised in Los Angeles, I’ve always identified with the California ideal of slowing down and appreciating life’s simpler moments. My favorite quote by Lao Tzu sums this up perfectly: “Nature does not hurry, yet everything is accomplished.” I’ve worked to keep that ethos alive both personally and through my brand, by trying to inspire women everywhere to live intentionally, and live well—whether that’s with a seasonal menu, timeless wardrobe, or a calming home interior.

At the start of the COVID-19 lockdown, I unexpectedly found my busy days replaced with a mix of Zoom calls, homeschooling schedules, and the needs of my three kids. Instead of rushing between school pick-ups, design meetings, my daughter’s horseback riding lessons, and our soon-to-be-finished LA home, like much of the world, I found myself at home all of the time. Just like that, the world had hit pause—and I had to follow. Yet, with all of my work in creating a company that invites women to slow down into the laid-back California lifestyle, I found that I was having a hard time doing so myself.

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